Outline
Digital 2011 – webcast videos
Four great videos from Digital 2011 – connecting Scotland’s digital and creative industries conference, Glasgow, Wednesday 30th March 2011. The theme of Digital 2011 was Monetising Content:
Published: 08/4/11Read Article ›
Webinar 6: Now you’re Talking! E-copywriting for all your online audiences
Video: Your online copy is how you present your organisation and its work to the world wide web. It has to persuade and attract existing and potential audiences of all demographics. Should you segment online audiences? Should different copy be produced for different audience segments online? How do you work out what to say to whom, and in what tone of voice!
Published: 27/10/10Read Article ›
Nesta: What’s App? A look at the emerging apps economy
The state of play in the apps market and the barriers to its development by David Rowan, Editor of Wired Magazine. On March 22 2010, NESTA hosted ‘What’s App?’, a panel event that brought together app developers, platform owners, mobile carriers, investors and users with the purpose of exploring the evolving landscape of the apps economy.
Published: 04/10/10Read Article ›
Getting Digital Webinar 4: Mobile Operator – Gavin Dutch, Loc8 29.07.10
Video: AmbITion Scotland Webinar 4: ‘Mobile Operator’. Webcast from Glasgow 29.07.10! Talking about making apps for mobile, Gavin Dutch from Loc8 Solutions delivered an engaging introduction to all those in attendance (35 in-person and 55 online!). Watch the video of the event here!
Published: 25/8/10Read Article ›
Roadshow South: Katy Beale, Tate Twitter strategy, 10th June 2010
Video case study: Katy Beale presents a case study of the Tate Twitter strategy at the AmbITion Scotland Roadshow South Edinburgh, 10.06.10.
Published: 11/6/10Read Article ›
Roadshow Central (Stirling) Keynote: Ewan McIntosh, NoTosh & Intro from Hannah Rudman 27.05.10
Video: Keynote: Ewan McIntosh, NoTosh presenting at the AmbITion Scotland Roadshow Central in Strirling. Introduction from Hannah Rudman 27.05.10.
Published: 29/5/10Read Article ›
Roadshow Central Stirling Case Study #1: Andy Catlin, The Queen’s Hall
Video: Andy Catlin presents a case study about the digital devlopment of The Queen’s Hall.
Published: 29/5/10Read Article ›
Getting Digital Webinar 3: Tracking Impact – David Simm, 4TM, 22.04.10
Video: This webinar masterclass looks at how people successfully track the impact of digital communication and social media, and how a social media strategy can be made manageable, and what benefits that all has for an organisation. David highlights some good and bad practices, then shows some tools that will help you track and measure your online impact.
Published: 24/5/10Read Article ›
Getting Digital Webinar 2: Talking Online 25.03.10
Video: This webinar masterclass explores how organisations successfully talk online; why there needs to be different styles of writing; and what different online channels are for suitable for which messages. Occupancy Marketing will highlight some good and bad practices, then show you some Search Engine Optimisation tools that will help your messages stand out from the noise so that you can talk effectively online.
Published: 02/4/10Read Article ›
Getting Digital Webinar 1: Listening Online 25.02.10
Video: Mike Coulter, Social Media Consultant, reveals how can arts organisations can successfully find out what their audiences are saying about them online. He’ll also share what the tools are that can help organisations keep track, and what are good strategies for responding to both positive and negative online reactions!
Published: 24/2/10Read Article ›


